TORONTO—Following the recent appointment of Peter Housley as president and CEO of Red Urban’s Toronto office the UK-based agency announced today that Christina Yu has been hired as executive creative director.


Yu is an award-winning, internationally recognized creative director who,  prior to joining Red Urban, was vice president, creative director at Lowe Roche in Toronto, since 2005. She has also worked as vice president, associate creative director at BBDO, and held art director roles at Taxi and Leo Burnett in Toronto.

Geoffrey Roche, CCO of Lowe Roche, has nothing but good things to say about Yu as she moves into the next chapter of her career. “She was great,” Roche told Design Edge Canada.” She is very talented. These things happen and I wish her very well. She is very bright and I know she will do well.”

Now open for business, Red Urban’s Toronto office was selected by Volkswagon Canada earlier this month as one its agencies of record and is charged with developing VW Canada’s brand messaging and image. Contact: Redurban.com